Hanna Andersson CEO Resigns After Diversity Complaints

They described conditions the place they obtained indignant messages from Edwards, or had been compelled by him to apologize, after criticizing range efforts on the firm.

“If you don’t apologize,” he wrote to 1 former worker who stated he ought to resign, “we’re going to war.”

Two former workers described an incident that occurred previous to Edwards becoming a member of the corporate through which images taken of a Black household modeling a best-selling set of pajamas for the 2018 vacation catalog had been reshot with a white household as a result of considerations from administration that the Black household “wasn’t ‘Hanna’ enough.”

Others objected to the “tone deaf” Instagram put up the corporate had shared on May 31 amid riots within the wake of the loss of life of George Floyd. The put up featured a white father and daughter and preached the significance of kindness and “teaching our children to be soft in a world that can be very hard.”

In the weeks since BuzzFeed News reported on the corporate’s range points, mother and father persistently flooded its Instagram posts with feedback saying they might not purchase from them once more except the CEO was eliminated.

Edwards didn’t instantly reply to a request for touch upon Friday, however instructed BuzzFeed News in July that each he and Hanna Andersson strongly valued range and had been taking steps to enhance firm tradition. He additionally insisted he had by no means “lashed out” at any worker who had raised considerations about range.

“I know you’ve talked to nine people but we have 200 and some people now left in the company and I’d say they beg to differ,” he stated.

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